Smile AI
Dental marketing services

Digital Marketing Services Built for Dental Practices

From website development and local SEO to technical improvements and conversion optimization, explore services designed to help Canadian dental practices strengthen their online presence.

All services

Eight services, one starting point: your website.

Every service below starts from what the free audit finds on your site — so the work is specific to your practice, not a package.

Dental Website Design & Development

Design and development for dental practice websites: clear service pages, mobile-friendly layouts and appointment enquiry paths. Suitable for a new site or a redesign of an existing one.

Benefit: Visitors find what they need and know how to contact you.

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Local SEO & Google Maps

Google Business Profile optimization, local keyword research, location pages and consistent business information across the listings patients and Google check. Measured from public search results, not a black-box score.

Benefit: Your practice appears for the local searches that matter.

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On-Page SEO

Page titles, meta descriptions, heading structure, internal linking, image alt text and service page content aligned with what patients search for. The on-page basics our audits find missing on most dental sites.

Benefit: Pages that search engines understand and patients trust.

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Technical SEO & PageSpeed

Crawlability, indexing and canonical issues, XML sitemaps, broken links and redirects, Core Web Vitals and mobile loading. Measured by our own crawl-based audit and by Google PageSpeed Insights, then fixed in priority order.

Benefit: A site search engines can index and phones can load.

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Off-Page SEO

Relevant backlink acquisition, local business citations, digital PR and mentions in the dental and local community. Authority built through relationships and useful content — never through link schemes.

Benefit: Credible references to your practice from sources that matter.

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Dental Content Marketing

Service page content, informational articles, patient FAQs and a content plan aligned with the searches patients actually make. Written in plain language and prepared for your practice's professional review.

Benefit: Your practice answers the questions patients are already asking.

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Conversion Rate Optimization

Conversion audits, calls to action, enquiry forms, mobile usability and the appointment journey — the steps between arriving on your site and getting in touch. Improved with evidence, then measured.

Benefit: Fewer interested visitors lost between your site and your front desk.

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SEO Audits & Growth Strategy

Technical, on-page and performance analysis of your website, with every finding verified and prioritized. Turned into a practical improvement roadmap and reviewed with you in a strategy consultation.

Benefit: A clear, evidence-based order of what to improve.

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How our services work together

Each service supports a different part of the patient's path.

A patient has to find the practice, understand it, use the site on their phone and then get in touch. Different services strengthen different steps — and not every practice needs every one. The audit shows which steps are weak on your site.

  1. 01

    Being found

    Can a nearby patient find the practice at all?

    Local search visibility and the references that give search engines confidence in the practice.

  2. 02

    Being understood

    Does the site answer what the patient is searching for?

    Pages that match real patient questions, with titles, headings and content search engines can read.

  3. 03

    Loading and working

    Does the site load and work on the phone in their hand?

    Crawlable, indexable pages that load quickly and behave properly on mobile.

  4. 04

    Taking the next step

    Is it obvious how to call or book?

    Clear calls to action, short forms and an appointment journey that reaches the front desk.

Where should you start?

Find out what needs attention before you choose a service.

Our free website audit crawls your site, runs technical, on-page and performance checks, and ranks every verified finding by severity. It tells you what is actually wrong — and often that some services on this page are not something you need yet.

Get Your Free Website Audit
  • Two minutes, no logins

    Just your website and city. The audit runs from your public site.

  • Verified findings only

    Every issue is tied to the pages it affects, with severity and effort.

  • A prioritized order

    Most serious first, quick wins marked — so you know where to start.

  • Reviewed with you

    Book a walkthrough and we will explain what each finding means for your practice.

Talk to us

Not sure which service fits your practice?

Book a website review with our team. We will look at your site and your goals and tell you plainly which of these services are worth considering — and which are not.